| Jens Thieme views and discussions | Jens Thieme views and discussions | Jens Thieme views and discussions

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A New, Exciting Digital Marketing and Communities Project

Together with a stunning team of professionals I’ve been humbled to co-build the Digital Hub of the Oerlikon Group in Munich.

After building the infrastructure and processes from last fall we finally officially opened the Oerlikon Digital Hub in Munich.

It’s been a perfect opportunity to work with stunning professionals inside the Digital Hub, the Oerlikon network of digitalization project teams and the external network of digitalization experts and partners.

Join the Oerlikon Digital Hub LinkedIn affiliate page and visit my LinkedIn page..

Selling an Intelligence Brand

Sometimes (ok, oftentimes) things turn out... well, you know. And there are plenty of things not even an intelligence expert can predict.

Insightologist® service mark for sale

Insightologist® service mark for sale

When I built - as an intelligence veteran and former SCIP board member - market and competitive intelligence systems and processes as a B2B consultant I started my own brand.

It turned heads when driving my branded camper-van-office around and when exchanging business cards, always - in 100% of the cases - it offered me the opportunity to land my 30sec elevator pitch: "You are what?" they'd ask...

'I am THE Insightologist.'

"Do tell!" - check. It's what a brand is supposed to do.

Insightologist® logo on branded office van

Insightologist® logo on branded office van

Insightologist® logo on branded office van

Insightologist® logo on branded office van

However, when my largest client asked me to take a key role under permanent contract I couldn't refuse.

So, now after two years into the job, I am looking for a worthy buyer of brand and online entities .

The brand Insightologist® is registered as a service mark under the Madrid Protocol in all major western economies (EU+), Switzerland and the U.S. The web domain, social media accounts, a stash of neutral brand business cards, brand art work, are all part of the package.

Insightologist® generic branded business cards with a twist

Insightologist® generic branded business cards with a twist

So, if you want to own a unique brand that includes what you offer, makes people talk (especially to the brand owner), don't want to wait for many months to trademark, want to have a solid starting point with an online presence and have trademarked stationary and art work readily available asap - why not consider to acquire this package?

Here is the official description of what the Insightologist® does:

An Insightologist® is a professional in the competitive intelligence and strategic insights disciplines of economics.

The Insightologist® also studies, develops, and applies theories and applicable concepts to maximize an organization's capabilities to evaluate, understand and anticipate the physics, psyche and dynamics of their chosen competitive arena.

In doing so the Insightologist® acts as an auditor of such capabilities, an advisor to master competitive intelligence disciplines and as an extension to implement world class strategic insights programs and deliverables.

The brand could be used for consultancy, a software personalization even or a branded advisory app. Sky is the limit.

Give me a buzz - thanks -Jens

Insightologist® brand in front of customer headquarters

Insightologist® brand in front of customer headquarters

Disruption abound

Do the many unforeseen or ‘unthinkable’ developments since 2014 onwards reveal significant failings of modern leadership?

Thinking The Unthinkable is a rolling, ongoing, dynamic investigation into why leaders have appeared more unable or unwilling than ever to anticipate the biggest issues of our time. Since 2014 these have included the new assertiveness of President Putin’s Russia, the rise of so-called ‘Islamic state’ the sudden oil price crash, growing cyber-vulnerability, and the exponential growth in mass migration and people movements.

We started our investigation in 2015, under the Churchill 2015 21st Century Statesmanship Global Leaders Programme. It was set up to commemorate the 50th anniversary of Sir Winston Churchill’s death. It was a time when many were asking if contemporary leadership matches that of Sir Winston during World War Two. Our “Thinking The Unthinkable” inquiry began as part of the Churchill15 Programme. It has since developed its own dynamic.