thie.me | Jens Thieme views and discussions

thie.me | Jens Thieme views and discussions

thie.me | Jens Thieme views and discussions

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Selling an Intelligence Brand

Sometimes (ok, oftentimes) things turn out... well, you know. And there are plenty of things not even an intelligence expert can predict.

 Insightologist® service mark for sale

Insightologist® service mark for sale

When I built - as an intelligence veteran and former SCIP board member - market and competitive intelligence systems and processes as a B2B consultant I started my own brand.

It turned heads when driving my branded camper-van-office around and when exchanging business cards, always - in 100% of the cases - it offered me the opportunity to land my 30sec elevator pitch: "You are what?" they'd ask...

'I am THE Insightologist.'

"Do tell!" - check. It's what a brand is supposed to do.

 Insightologist® logo on branded office van

Insightologist® logo on branded office van

 Insightologist® logo on branded office van

Insightologist® logo on branded office van

However, when my largest client asked me to take a key role under permanent contract I couldn't refuse.

So, now after two years into the job, I am looking for a worthy buyer of brand and online entities .

The brand Insightologist® is registered as a service mark under the Madrid Protocol in all major western economies (EU+), Switzerland and the U.S. The web domain, social media accounts, a stash of neutral brand business cards, brand art work, are all part of the package.

 Insightologist® generic branded business cards with a twist

Insightologist® generic branded business cards with a twist

So, if you want to own a unique brand that includes what you offer, makes people talk (especially to the brand owner), don't want to wait for many months to trademark, want to have a solid starting point with an online presence and have trademarked stationary and art work readily available asap - why not consider to acquire this package?

The brand could be used for consultancy, a software personalization even or a branded advisory app. Sky is the limit.

Give me a buzz - thanks -Jens

 Insightologist® brand in front of customer headquarters

Insightologist® brand in front of customer headquarters